Introduction
Facebook Lead Ad Form (also known as Instant Form) is a simple and streamlined way for people to sign up as a lead by filling out a simple inquiry form. The process takes place entirely on Facebook as opposed to using something like a landing page where people navigate off of Facebook to your website. You may push the lead details to Meritto in real-time by using Meritto's Facebook Lead Ad Connector.
Pre-requisites
You’ll need to have the following permissions for connecting Facebook Lead Ads with Meritto:
You may need to reach out to the page owner or Business Manager admin to request those permissions.
Once you have the correct permissions, you can connect Facebook Lead Ads to Meritto.
Facebook Lead Ads (for Business Admins) Integration on Meritto
You’ll need to have the following permissions:
- The page that you’re connecting to must be part of a Business Manager account.
- You must be an admin or manager of the Facebook Business Manager account you’re connecting.
- You need Admin or Manager permissions for the page and ad account you are trying to connect.
Read more about admin permissions for Facebook Business Manager accounts.